The Cross-Platform Summit provides a crossover networking opportunity for media and literary professionals from Asia and around the world. The conference presents a line-up of sessions and masterclasses centering on multi-platform storytelling, pitching, interactive narrative and digital marketing to address the current trends and issues in the content market.

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6 Sep 2018 (Thu)

9:00am – 10:30am
L16, The Pod

AFCC Launch & Keynote

Colin Goh, Myra Garces-Bacsal, Lucia Obi
Moderator: Rosemarie Somaiah

Keynote Address 1 by Dr Myra Garces-Bacsal: 
Reading for Emotional Engagement and Imagine-Nation

Keynote Address 2 by Colin Goh:
Dim Sum Warriors: The Challenge of Asserting Heritage and Countering Stereotypes

Keynote Address 3 by Lucia Obi: 
Imagining Asia from Afar: Asia in the Mirror of European Children's Literature


10:45am - 12:45pm
L3, Drama Centre FR2 Masterclass

Building Collective Storyworlds

Marco Sparmberg

Digital technology has fundamentally changed how humans connect and interact with one another. New narrative models are emerging that lend themselves to the ever evolving environment of pervasive communication. In this hands-on session, participants will go through multiple stages of collective story creation by using elements of a transmedia universe as engine for a decentralised narrative approach.  

Note: Please note there are only 25 slots for this session. Admission is on a first-come, first-served basis.

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11:00am - 3:00pm (lunch provided)
L16, The Pod Masterclass

Pitch-Perfect: The Ultimate Pitch-Ready Masterclass!

Marc Checkley

To prepare: An outline of your pitch idea (about 300 - 500 words) for review prior to the session. You may submit your pitch outline here.

Back by popular demand! Do you have an amazing idea or series concept, but with no clue how to bring it together and pitch it to the right people? This pitching masterclass gives you all the necessary tools, skills and feedback to make you a pitch-pro!

*Please note that this masterclass is mandatory for all those wishing to participate in the Speed Pitching (Media) event on Friday, 7 September. 

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3:15pm - 4:15pm
L3, Drama Centre FR2 Talk

Producing Teen Content for Digital Platforms - The Leon Theory

Mary Chin

The creative team from Singapore Polytechnic’s Diploma in Creative Writing for TV and New Media will share how the teen web series got made- from pitching the idea, to writing scripts, and how the story was extended through transmedia platforms. 

To view episodes from the series on Viddsee, visit the link here

5:30pm – 6:30pm
L1, Visitors Briefing Room

Small Island on the Big Screen: Singaporean Stories to Remember

Adrian Tan, Jean Yeo, Kenneth Liang
Moderator: Adeline Foo

“Stories can make someone immortal as long as someone else is willing to read and listen.” - Adam Silvera, They Both Die at the End.

What were some of the best stories that have been immortalised in the minds of readers and viewers? From The Teenage Textbook to Moulmein High to Fighting Spiders, three speakers will share their insights on how their stories and characters have left an indelible print in Singapore’s Y.A. canon.

7 Sep 2018 (Fri)

9:00am - 10:00am
L16, The Pod

Keynote and Meet the Commissioners

Marc Checkley, Leslie Lee, Glenn Bartlett, Khim Loh
Moderator: Marc Checkley

This keynote address discusses the themes for the sessions and workshops at the AFCC 2018 Cross-Platform Summit, with key information and data for attendees.

In Meet the Commissioners, we pose interactive and insightful questions, to regional and international broadcasters and content platforms.

10:15am – 11:15am
L16, The Pod

VR360 Storytelling

Aaron Tan, Ellie Ngim
Moderator: Daniel Cheow

Transmedia storytelling now takes on another dimension – VR360 films. In the last 3 years the price of VR equipment has come down exponentially. Virtually anyone can now shoot their own VR film using their phones. But the biggest question remains: How is VR storytelling different? And as a writer, how do you write a script for VR?

B1, Programme Zone

Gaming Up for Reading – A Look into Reading ‘Engame-ment’

Meryl Chin, Melissa Choo, Norhashimah Azli
Moderator: Rakaesh Vijayan

Gamification has been identified as an essential strategy in engaging the young in reading and learning. Book Bugs and Myth Masters are two such initiatives that have been successful in weaving gaming components while keeping reading at the forefront.

10:15am - 12:15pm
B1, Multi-Purpose Room Masterclass

Play & Replay: How To Prepare Your Creations For Multiple Platforms & Adaptations

Colin Goh

If you're spending time and effort creating something, why not adapt it for multiple platforms as well? In this masterclass, Colin Goh, co-creator of critically-acclaimed comic series, Dim Sum Warriors, reveals how his kung fu-fighting dumplings developed from an app to printed graphic novels and children’s picture books, to and most recently, a stage musical. Participants will take away key skills to map the potential of their own creations and capitalise on available opportunities.

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11:30am - 12:30pm
L16, The Pod Panel

Totally Totto: Comic Book to TV Adaptation

K Rajagopal, Rehina Pereira, Otto Fong
Moderator: Kenneth Goh

What was it about the Sir Fong's Adventures in Science comic book series that engaged the producer’s interest? What are some practical insights for writers who have their eyes set on a screen adaptation? Hear from a producer, a writer and a director on their experience of having a comic book series adapted by the OKTO network. 

1:30pm - 2:30pm
L16, The Pod

Speed Pitching (Media)

Leslie Lee, Michele Schofield, Jyotirmoy Saha, Rehina Pereira, Glenn Bartlett

Participants have 5 to 10 mins to pitch their concept​ to key broadcasters and production houses, be it an idea for television, online, a game or even an interactive app!

More information available here

*Participation in this session is reserved for those who have attended Pitch-Perfect: The Ultimate Pitch-Ready Masterclass! 

L3, Drama Centre FR2 Workshop

You’ve Got The Look

Bernard Toh
Moderator: Darel Seow

The look, feel and style of characters plays a major role when developing an animated series, app or game for varied audiences. In this focused session, we explore the challenges of character design with top designers and animators. Participants are encouraged to bring their own character designs to the session.

3:00pm - 4:30pm
L16, The Pod

Ultimate Pitch Finals

Leslie Lee, Michele Schofield, Jyotirmoy Saha, Kathy Lee
Moderator: Marc CheckleyMarc Checkley

The five best concepts from the Speed Pitching sessions will go head-to-head in this new event, for a chance to be crowned the Ultimate Pitch Winner! Starring some of the industry's top producers, this fun competitive event will be both insightful and entertaining for all content creators.

L3, Drama Centre FR2

Singapore Short Film Showcase 1: Written by Young Adults, For Young Adults

It takes a teen to know how to speak to one. How our emerging voices writing the stories their peers want to watch and hear? In this Singapore Short Film Showcase, we feature some of the notable student films produced by Ngee Ann Polytechnic. Their creators will also be in attendance, sharing more about the creative processes behind their works.

8 Sep 2018 (Sat)

10:15am – 1:15pm
B1, Multi-Purpose Room Masterclass

Creative Storymaking: A Masterclass Taster

Adeline Foo, Hidayah Amin, Lee Seow Ser

A masterclass offering a taster of a brand new Digital Media series, Creative Storymaking (Digital Publishing) will be launched by Singapore Polytechnic. Presenting the nuts and bolts of writing and creating content for TV and digital publishing, this masterclass is taught by Adeline Foo, Hidayah Amin and Lee Seow Ser. 

Participants can submit their proposals (not more than 150 words) for review by the facilitators before the session via the submission link here.

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4:30pm - 6:00pm
L1, Visitors Briefing Room Film Screening and Panel Discussion

Singapore Short Film Showcase 2: Written by Young Adults, For Young Adults

Eleaner Choo, Xinmin Ng
Moderator: Andrew Ngin

It takes a teen to know how to speak to one. How are emerging voices writing the stories their peers want to watch and hear? In this Singapore Short Film Showcase, we feature some of the notable student films produced by Temasek Polytechnic. Their creators will also be in attendance, sharing more about the creative processes behind their works.

About the films: 
Longevity Peach 寿桃
Year: 2017
Runtime: 17:37 mins
Language: English and Teochew 
Rating: PG 
Directed by Xinmin Ng 

Claire reminisces about her childhood and on the challenges faced while staying with her grandmother. 

Year: 2017
Runtime: 25 mins
Language: English and Tamil
Rating: PG
Directed by Eleaner Choo 

A 13 year old girl faces a terrible dilemma when she learns that her role model and father is responsible for a fake bomb scare.