Presentation 29 May 2021 (Sat) 12:00pm – 1:00pm SGT

How Technology Enhances the Learning Process, Production and Marketing of a Children’s Book

Ngo Chew Yeh // Moderator: Kenlin Liu

The session looks at the journey and birth of the augmented reality (AR) book, Prince Nila Discovers a New Kingdom, by its writer Chew Yeh and Victoria Carlton. AR, which enhances real-world objects with technology, is an interactive experience that Pokemon Go! players will be familiar with. How does this play out in a children’s book? Find out how AR has been bringing literature to life, and how it can help enhance your marketing efforts for your books!

Redeem an augmented reality book, Prince Nila Discovers a New Kingdom by providing your feedback for this session to Chew Yeh here!

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